Omegn & venner

Visual identity for Omegn & Venner – shop and eatery in Torvehallerne, Copenhagen selling charcuterie, cheeses, wine, etc. from local producers and homemade food to go or to stay. The bespoke logotype is created from an exploration of calligraphy made with a flat brush, giving the letters a welcoming, friendly and effortless touch that matches the shop. The colors are nordic, saturated and warm. Illustrations are small storytellings with a naive, childish, but still strict fell to it. Just like the selection in the shop the illustration style variouse fra time to time.